Job Title: Assistant Sales Manager (ASM)
Department: Primary Sales
Reporting To: Sales Manager
Location: Kolkata

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Role Objective:

We are seeking a driven and customer-focused professional to join our Primary Sales team as an Assistant Sales Manager. This role is ideal for individuals passionate about real estate and skilled at converting leads into long-term customers. You will be the face of our projects, responsible for driving sales closures while delivering exceptional service to our homebuyers.

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Key Responsibilities:

1. Sales & Lead Generation

• Source and convert potential leads through multiple channels such as online portals, referrals, walk-ins, and field outreach.

• Consistently meet or exceed assigned sales targets (monthly/quarterly/annually).

• Collaborate with the marketing and CRM teams for effective lead follow-up.

2. Client Engagement & Site Management

• Conduct site visits, project briefings, and provide personalized walkthroughs of properties.

• Understand customer preferences and suggest suitable options from the available inventory.

• Offer advisory inputs on investment, location advantages, and pricing trends.

3. Sales Closure & Negotiation

• Prepare proposals, assist in price negotiations, and professionally close deals.

• Maintain complete deal documentation and ensure smooth handover to the post-sales team.

4. Market Intelligence

• Stay updated on micro-market trends, competing projects, and customer sentiment.

• Provide insights and feedback to the Sales Head and Marketing team for product and pricing alignment.

5. Customer Relationship Management

• Build strong client relationships and generate business through referrals.

• Offer after-sales support and coordinate with internal departments to resolve buyer queries.

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Required Skills & Abilities:

• Highly self-motivated with a target-driven mindset

• Strong interpersonal and client-handling skills

• Excellent communication and negotiation abilities

• Effective time management and organizational skills

• Tech-savvy with working knowledge of CRM tools and reporting systems

• Real estate experience preferred; however, freshers with strong sales drive will also be considered